Study on Pricing Model of Air Freight Based on Revenue Management
At present, the air freight rate does not match with the current competitive environment, and the revenue level of air freight is not ideal. How to improve the level of income management and balance the relationship between quantity and price has become an urgent problem for China’s air freight. In this context, this paper constructs an air freight pricing model based on revenue management. We review the application models of the air freight, and select the parameters for pricing model. Then the pricing model is constructed based on the revenue management and the status quo of China’s air freight industry. Finally, the model is tested by simulation analysis. This paper aims to provide a scientific and reasonable decision-making reference for air freight pricing through the improvement of pricing model.